Digital India Campaign Essay

Digital India Campaign

India is currently experiencing a faster economic growth in the world especially the cash transactions. Therefore, technological development in the country plays a critical role in the country’s development. The government of India has taken a necessary step to embrace technological advancement especially on a digital platform that was launched on July 1, 2015, called the Digital India Campaign at Indira Gandhi Indoor Stadium in Delhi. On the same note, on the “Republic Day” on 26th January the same year, many schools in India organized competition especially on short essays, paragraph writing based on the digital platform. This advantageous initiative of the government of India leads to the creation of awareness for the Indian population on the benefits of digital. It is noted that the majority of the population in India even though are learned, more than 50 percent of the population are not aware of the internet and the importance of digital. Therefore, digital campaign and education would result in the improved awareness of digital among the Indian population.

The digital India initiative was created by the government to ensure that all the government services are electronically managed and availed to the public through internet connectivity. Therefore, the three key visions for the Digital India Campaign include enabling the digital infrastructure to be a utility to the citizen due to the availability of the high speed of the internet to deliver all services to the citizens. This will help the citizens to feel more secure through protected authentication, and provision of unique identity on the digital platform. The services will encompass the use of mobile phones and bank accounts for the transaction in the digital space beside ensuring easier access to services located in the cloud. Secondly, the digital campaign ensures availability of services on demand. This is accomplished through the seamless integration of the departments and jurisdictions in real time on the mobile platform as well as the internet. Therefore, all citizens have equal accessibility to electronic and cashless transactions as well as improving on the leverage of Geospatial Information Systems (GIS). Lastly, the government of India is determined to empower citizens digitally. When Indian citizens are empowered digitally, they will be able to access all the resources by themselves in Indian language as well as participate in collaborative digital platforms. Besides, the citizens will not be able to submit documents physically to the government offices.

On a separate, not the program was done to kick start dwindling investment rate in the technological sector as well as for bridging the gaps that exist between the digital segments in the nation. Therefore, the digitally empowered society will be able to benefit from the created jobs in the country.  The two-way digital platform further aims at benefiting both the service providers and consumers through the integration of the citizens in the digital platform, centralizing the government departments as well as speeding up all the developments in the country.

In ensuring that Indian digital campaign becomes effective, the digital infrastructure will be viewed as a utility that will foster growth and transformation to a cashless economy. It is noted that a cashless economy enhances reduction of corruption as well as diminishes fake currency notes.  Thus, the campaign was done alongside Digi Locker that reduces the use, loss, misuse and troubles in the processing of physical documents. In addition, it will entail Swachh Bharat Mission (SBM) Mobile app that helps with downloading processes to support Swachh Bharat Mission.

In conclusion, Digital Campaign in India that was launched by the Prime Minister has transformed India into a nation that shifts to a cashless economy. This is due to the digitalized citizens who operate most of the transactions on cloud-based platforms. Therefore, people are able to engage in the governance through discuss, disseminate and do. In addition, it enables the government to achieve online goals as well as ensuring that citizens digitally login to their documents easily.

Digital India


A campaign launched by the government of India named digital India campaign is to improve online framework by improving the internet connectivity, this program is to provide easy online government services to the citizens of India and also to improve the technological aspect of India by empowering internet net web in the country.

This page is to provide essay on the campaign launched by government of India to digitalise nation called the Digital India campaign, this essay is to acknowledge the campaign for students and children as it is a hot topic to get assignments on, in schools and colleges also this is a topic of recognition for exams or any competition. The essay is written in very simple English to make the concept more clear to all readers.


A very resourceful program, the digital India campaign was launched on 1st of July’2015 in presence of various top industrialists like Tata group chairman Cyrus Mistry, RIL chairman and managing director Mukesh Ambani, Wipro chairman Azim Premji etc at the Indra Gandhi Indoor Stadium, Delhi.

A meeting was held, where various ideas were shared, ideas related to digitalization of the country, evoking internet revolution between the masses of the country.  In the presence of various information technology companies, numerous events were held to wrap 600 districts of the country under this campaign’s fold.

To digitally grow the country and improve the IT institution of the country, digital India is one of the biggest steps ever taken. Worth more than rupee one lakh crore is invested to unveil this program by launching various schemes of the digital India campaign such as digital locker, national scholarship portal, e-health, e-education e-sign, etc.


Run by the government of India, Digital India is a campaign launched to empower the country digitally. The motive of this campaign is to strengthen the electronic services of government services; it is done by reducing the paperwork. It is a very fruitful technique as it takes off the weight of investing time over paperwork and devotes man labor in the various field, it is highly efficient and effective.

Started on 1st July 2015, it is to link the rural people with the high-speed internet network to gain any information needed.

Improving digital infrastructure, digitally delivering services and digital literacy are the three major aspects of digital India campaign.

By digital infrastructure here we mean, creating a space where all the registered citizens will have a digital identity, which will help in getting easy and fast government services. All the government services like managing a bank account, financial management, safe and secure cyberspace, education, distance learning etc. Will now be made much easier to use.

Digitally delivering services will facilitate all the people connected to this system and will get benefits of government plans and policies as soon as they are launched and as when it is needed. It will also promote online business as it makes the financial transaction easy by electrification and classless transaction.

It helps in globalization as it connect one individual to the whole world through their phone or computer screen,  it will avoid maintaining of documents at paper length as all will be saved and delivered through the internet at all level like school, colleges, offices, or any other institution

A program to facilitate both, the customer and service provider, this project is targeted to end by 2019. Chaired by the ministry of communication and IT, a group of the advisory body looks after the working and implementation of the project.

This project focuses on making a road between the government and the public which will not be any difficulty to travel; here government services will reach the doorstep of the public just by a click.

And a very striking motive of the Digital India program is to provide IT jobs, as this program emphases on digital growth it will equally provide employment in this field to the youth of the generation.

Role of government, and other investors in success of the campaign

Mr. Narendra Modi, the active prime minister of India of Bharatiya Janta Party played a very crucial role in boosting this project by approving Rs 1 lakh crore to furnish this campaign.

Ths project was dearly desired for a long time that has happened as hoped now by Narendra Modi, and it is expected by to end by 2019 if it goes as per plan. To facilitate e-governance, Mr. Modi has aimed to provide better e-services, to obtain a reduction in paperwork, improve work efficiency and save time.

The major idea is to connect the rural area with urban technology, also to provide e-services to remote villages that happen to suffer a lot to do pity works which involve a lot of official work, now all this will be done at the very efficient time and at low labor just at their phone’s length. This work is monitored by Mr. Modi himself.

An appreciable effort to make this campaign is made by the chairman of Reliance group, Mr. Ambani who make a move by investing 2.5 lakhs crore in the Digital India project.

Most useful for

This project is most useful for those village people who are settled in the remote area of the country or are very away from urban area, this project reduce their time utilization by providing high-speed internet service which will now let the villagers do all the work just by a single click and avoid travelling to urban office ports.

Various government departments have shown interest in this project like the IT, EDUCATION, AGRICULTURE etc, as it gives a show sight of bright and more knowledge equipped future of the country.


Monitored under the communication and information technology department of India, this project emphasis on the internet availability all over the country and connect all city, town, and villages through one network of service.

The layout of the campaign was through a much-panned system of working where more than 250,000 villages and other residential areas of the country were provided with high-speed internet connections. And in this, the BHARAT BROADBAND NETWORK LIMITED “BSNL” played a very vital role. As BSNL take the initiative to provide high-speed internet to all corners of the world.


It makes health services and literacy more reachable as one can utilize e-hospital services, get online registration, appointment with the doctor, payment of the fee, diagnostic tests online, blood checkups etc

Digitally signing the documents online is also provided by e-services.


This project makes easy the development of the country by promoting e-services to all. And we can see it has clinched many government services for all to use. Provoking e-Kranti, providing IT jobs and connecting the citizens with its government at hands length.

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